Communications Strategy for Volunteer-run Museums
Huberta Consulting creates tailored communication strategies and offers ready-to-use resources for volunteer-run museums, empowering them to share their purpose and build and sustain an engaged museum community.
A tailored communication strategy can help you:
​
-
Better connect with your audience with authentic messages.
-
Create content effectively and efficiently in a sustainable way that works for your museum.
-
Meet the museum's objectives through clear and impactful communications.
How can a museum benefit from a communications strategy?
Reach your fundraising and donation goals
Strategic messages can help you engage with potential donors in a clear and meaningful way.
Promote a temporary exhibition to attract visitors
A strategic content calendar can help you promote the right messages at
the right time.
Increase public engagement bookings
Provide information tailored to schools through the right channels and best communication formats.
Don't know where to start with your museum communications?
Hello, I'm Maryke Benadé, a creative and strategic communications specialist with over nine years of digital communications experience in public healthcare, cultural heritage, retail, and event venues sectors.
I am passionate about storytelling within museums and learning about history and culture.
Having a clear communications plan, being resourceful and focusing on your strengths can help you work around resource limitations.
I can provide you with a tailored communication strategy and helpful resources to start your museum communications journey.
Featured Blog Posts
Learn more about how communications play a part in the museum world.
Topics will mainly cover communications planning, museum community, museum-related activities like exhibitions and public engagement programmes, and how to learn from others outside the museum walls.
